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Avinian

How It Works

Insights

Contact

Get Your Measurement Scan

Insights

Field notes on measurement infrastructure for e-commerce: platform deadlines, server-side collection, consent handling, and the diagnostics we use to prove what your ad platforms are actually receiving.

Graphic titled "Shopify Aug 2026: Prevent the Silent Tracking Loss: Preparing Non-Plus Stores for the checkout.liquid Deadline." Visual features a laptop displaying a broken conversion tracking chart alongside a stopwatch, migration labels, and a calendar highlighted on August 26, 2026.

Shopify

Shopify’s August 26, 2026 deadline: what non-Plus stores need to verify

On 26 August 2026, Shopify will auto-upgrade remaining non-Plus Thank You and Order Status pages, and legacy ScriptTags on those pages will stop working. Existing tracking and customisations need to be identified, replaced and verified before the change.

Christoffer Torninger

Jul 14, 2026

9 min read

Graphic titled "Shopify Aug 2026: Prevent the Silent Tracking Loss: Preparing Non-Plus Stores for the checkout.liquid Deadline." Visual features a laptop displaying a broken conversion tracking chart alongside a stopwatch, migration labels, and a calendar highlighted on August 26, 2026.

Shopify

Shopify’s August 26, 2026 deadline: what non-Plus stores need to verify

On 26 August 2026, Shopify will auto-upgrade remaining non-Plus Thank You and Order Status pages, and legacy ScriptTags on those pages will stop working. Existing tracking and customisations need to be identified, replaced and verified before the change.

Christoffer Torninger

Jul 14, 2026

9 min read

All

Shopify

Server-Side

Consent & Privacy

Platform Changes

Diagnostics

Field Notes

Diagnostics

How to validate Meta Pixel and Conversions API deduplication

Deduplication either works or it does not, and Events Manager will not tell you plainly which one is true unless you know where to look.

Christoffer Torninger

Jun 19, 2026

10 min read

Diagnostics

How to validate Meta Pixel and Conversions API deduplication

Deduplication either works or it does not, and Events Manager will not tell you plainly which one is true unless you know where to look.

Christoffer Torninger

Jun 19, 2026

10 min read

Server-Side

What server-side GTM actually costs in 2026: managed host vs. client-owned GCP

Managed hosting looks more expensive per month and is usually cheaper in total; the crossover point is request volume, not preference.

Christoffer Torninger

May 28, 2026

11 min read

Server-Side

What server-side GTM actually costs in 2026: managed host vs. client-owned GCP

Managed hosting looks more expensive per month and is usually cheaper in total; the crossover point is request volume, not preference.

Christoffer Torninger

May 28, 2026

11 min read

Avinian

Measurement and conversion tracking, done right.

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Insights

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chris@avinian.com

© 2026 Avinian. All rights reserved.

Avinian

Measurement and conversion tracking, done right.

Get Your Measurement Scan

How It Works

Contact

Insights

Privacy Policy

Terms & Conditions

Contact

chris@avinian.com

© 2026 Avinian. All rights reserved.

Avinian

Measurement and conversion tracking, done right.

Get Your Measurement Scan

How It Works

Contact

Insights

Privacy Policy

Terms & Conditions

Contact

chris@avinian.com

© 2026 Avinian. All rights reserved.