FOR ESTABLISHED E-COMMERCE BRANDS

We build the infrastructure ad campaigns run on.

Up to 40% of conversion data goes unseen by Meta and Google.

We close that gap.

See If You Qualify

See If You Qualify

The Problem

Your tracking is quietly costing you.

Best buyers go invisible

Ad blockers and consent banners erase purchases before they ever reach Meta or Google.

Best buyers go invisible

Ad blockers and consent banners erase purchases before they ever reach Meta or Google.

Platforms optimize incomplete data

The store makes 100 sales but the platform only sees 60, optimization starts from a distorted picture.

Platforms optimize incomplete data

The store makes 100 sales but the platform only sees 60, optimization starts from a distorted picture.

Teams keep fixing the wrong thing

New creatives. New budgets. New agency conversations. But the real problem sits underneath it all.

Teams keep fixing the wrong thing

New creatives. New budgets. New agency conversations. But the real problem sits underneath it all.

Higher CPAs

More wasted spend. Less efficient acquisition.

Higher CPAs

More wasted spend. Less efficient acquisition.

Weaker retargeting

Fewer real buyers. More guesswork.

Weaker retargeting

Fewer real buyers. More guesswork.

Poor budget decisions

Strong campaigns get cut. Weak ones stay funded.

Poor budget decisions

Strong campaigns get cut. Weak ones stay funded.

The Solution

The fix is not another campaign tweak.
It’s better infrastructure.

Revenue Architecture is the foundation that helps ad platforms see more of what is happening in the business. That leads to better optimization, stronger audiences, and more reliable decisions.

Not a plugin

Built around the store, the customer journey, and the platforms driving growth.

Not a patch

Designed to fix the foundation beneath paid media, not just the symptoms above it.

Not one-and-done

Protected over time as browsers, privacy rules, and ad platforms continue to change.

Current Setup

Avinian Architecture

Future Growth

Your Growth Depends On It.

Cleaner signal for better optimization.
More confidence in every decision.

how it works

The Avinian Process

Four levers. One cleaner signal.

1

Ad Signal Mapping

We find where purchases, carts, checkouts, customer identifiers, and conversion signals are being lost before they reach Meta or Google.

1

Ad Signal Mapping

We find where purchases, carts, checkouts, customer identifiers, and conversion signals are being lost before they reach Meta or Google.

1

Ad Signal Mapping

We find where purchases, carts, checkouts, customer identifiers, and conversion signals are being lost before they reach Meta or Google.

2

Data Capturing

Avinian rebuilds the data flow through server-side infrastructure so more conversion data reaches ad platforms reliably.

2

Data Capturing

Avinian rebuilds the data flow through server-side infrastructure so more conversion data reaches ad platforms reliably.

3

Audience Accuracy

Our solution improves retargeting, lookalikes, and optimization models by making more real buyers visible again.

3

Audience Accuracy

Our solution improves retargeting, lookalikes, and optimization models by making more real buyers visible again.

4

Ongoing Protection

We monitor and maintain the infrastructure as browsers, platforms, consent rules, and privacy requirements continue to change.

4

Ongoing Protection

We monitor and maintain the infrastructure as browsers, platforms, consent rules, and privacy requirements continue to change.

See If You Qualify

See If You Qualify

Social Proof

Better signal improves everything downstream.


This is not theory. Brands that fix signal loss often send more conversion data back to ad platforms without increasing spend.

myBlend increased Google Ads orders by 152% while sending 15% more data back to Meta.

Better conversion signals helped Decathlon Travel increase ROAS by 50% while scaling Meta investment 3x.

Stronger server-side measurement helped Yves Rocher reduce prospecting CPA by 26% and client CPA by 13%.

A more unified measurement setup helped Avery lift conversion rate by 19% and ROAS by 25% across its European markets.

Europcar improved event collection by 8% to 12% while reducing page-load times by 20% to 25%.

myBlend increased Google Ads orders by 152% while sending 15% more data back to Meta.

Better conversion signals helped Decathlon Travel increase ROAS by 50% while scaling Meta investment 3x.

Stronger server-side measurement helped Yves Rocher reduce prospecting CPA by 26% and client CPA by 13%.

A more unified measurement setup helped Avery lift conversion rate by 19% and ROAS by 25% across its European markets.

Europcar improved event collection by 8% to 12% while reducing page-load times by 20% to 25%.

myBlend increased Google Ads orders by 152% while sending 15% more data back to Meta.

Better conversion signals helped Decathlon Travel increase ROAS by 50% while scaling Meta investment 3x.

Stronger server-side measurement helped Yves Rocher reduce prospecting CPA by 26% and client CPA by 13%.

A more unified measurement setup helped Avery lift conversion rate by 19% and ROAS by 25% across its European markets.

Europcar improved event collection by 8% to 12% while reducing page-load times by 20% to 25%.

View all Success Stories

View all Success Stories

the avinian team

Specialists in the infrastructure

behind paid media performance

We’re Chris and Kat, the team behind Avinian. We help established e-commerce brands build the tracking and server-side infrastructure that gives Meta, Google, and other platforms a clearer view of what is actually happening across the customer journey.

From identifying where signal is breaking to validating the setup and maintaining it over time, we stay close to the system so paid media decisions can be made on cleaner, more reliable data.

We’re Chris and Kat, the team behind Avinian. We help established e-commerce brands build the tracking and server-side infrastructure that gives Meta, Google, and other platforms a clearer view of what is actually happening across the customer journey.

From identifying where signal is breaking to validating the setup and maintaining it over time, we stay close to the system so paid media decisions can be made on cleaner, more reliable data.

See If You Qualify

See If You Qualify

Frequently Asked Questions

What if tracking is already in place?

Can our developer just set this up?

Can our agency handle this?

Is this a one-time fix?

Does better signal guarantee better performance?

What if ad spend is below $10,000 per month?

What if tracking is already in place?

Can our developer just set this up?

Can our agency handle this?

Is this a one-time fix?

Does better signal guarantee better performance?

What if ad spend is below $10,000 per month?

Stop letting ad platforms optimize from partial data.

Apply in two minutes. We’ll review your current setup, identify where signal is likely breaking, and tell you honestly whether there’s a meaningful gap worth fixing.

See If You Qualify

Stop letting ad platforms optimize from partial data.

Apply in two minutes. We’ll review your current setup, identify where signal is likely breaking, and tell you honestly whether there’s a meaningful gap worth fixing.

See If You Qualify

Stop letting ad platforms optimize from partial data.

Apply in two minutes. We’ll review your current setup, identify where signal is likely breaking, and tell you honestly whether there’s a meaningful gap worth fixing.

See If You Qualify